Adam Goldstein came up with this summer project he could do. This Hipmunk ended up being more than that as it became the best place to discover cheap flights. The new program was easy to start with help from a friend and Reddit co-founder, Steve Huffman. The website is user-friendly and has many colors, making Goldstein a genius within the website business.
Get every little thing differently with Hipmunk
Normally there is a uninteresting list of flights on sites. Hipmunk changes this by making it more easy to read and colorful. Hipmunk just launched this week, but tech industry reviews are glowing. TechCrunch makes clear, “When you see the results you’ll never want to see flight results in any format.” Lifehacker has comparable praise for the “fantastic” visual interface, which is gratifying to Goldstein, as that his team spent a fantastic deal of time on that aspect of Hipmunk. Test isn’t all clustered together. It is arranged by color and coded together. Searchers and very easily zoom in on a favored in the grid at any time for additional info.
Maybe winning with ‘a small, cute animal and a good logo’
Goldstein and Huffman met with a number of online flight booking online websites before settling on a deal with Orbitz, one of one of the most popular online travel aggregators. Flights found on Hipmunk are booked via Orbitz and both websites benefit monetarily from the transaction. Hipmunk’s logo is just a simple chipmunk that has flight goggles on it, similar to Twitter with the bluebird. This mascot was reports by CNN to come from the girlfriend of Goldstein.
“She said, ‘If you pick a small, cute animal and a good logo you’ll never go wrong,’” Goldstein says.
Storing acorns for winter
Hipmunk is nevertheless in the early process of its evolution and is stockpiling ideas for how to improve. Expanding search functions is something Goldstein would like to do. He’d also like to stop spam from hitting users each time they get on. It is more likely that hotels and auto rentals can be added on. Adding more content might make the awesome design of Hipmunk go down a bit. It is much less frustrating to search for a flight now though.
CNN
money.cnn.com/2010/08/19/technology/hipmunk/
Hipmunk
hipmunk.com/
